Foundation

Technical SEO

The invisible engine that makes every other SEO effort actually work.

Great content and backlinks don't matter if Google can't crawl, render, or trust your site. Technical SEO is the foundation everything else sits on, and it's the layer most agencies gloss over because it doesn't make for a flashy report.

I go under the hood: crawl budget, rendering, Core Web Vitals, structured data, and the dozen small architecture decisions that quietly cap how far a site can rank. Fix the foundation once, and every other investment you make in content and links compounds faster.

What's Included

  • Full technical crawl and audit of every indexable URL
  • Core Web Vitals diagnosis (LCP, INP, CLS) with prioritized fixes
  • Site architecture and internal linking review
  • Structured data / schema markup implementation
  • Crawlability and indexation cleanup (robots.txt, sitemaps, crawl budget)
  • JavaScript rendering audit for SPA/SSR frameworks
  • Duplicate content and canonicalization fixes

Process

01
Full Site Crawl
I crawl every URL the way Googlebot does, flagging rendering issues, broken paths, and wasted crawl budget.
02
Prioritized Fix List
Issues get ranked by ranking impact vs. effort, not a 200 item spreadsheet nobody will action.
03
Implementation
I fix it myself or hand your dev team exact, ticket ready specs, your call.
04
Recrawl & Verify
Every fix gets recrawled and confirmed in Search Console before I call it done.

Sub Services

Also Included

Structured data markup that helps Google (and AI systems) understand exactly what's on the page.

  • Organization, Product, Article, FAQ, and Review schema implementation
  • Schema validation and error monitoring
  • Rich result eligibility review

Making sure Google can find, crawl, and index the pages that matter, and ignore the ones that don't.

  • robots.txt and XML sitemap audit
  • Crawl budget analysis for large sites
  • Noindex/canonical cleanup for thin or duplicate pages

For React, Next.js, and other JS heavy sites, confirming what Googlebot actually sees after rendering.

  • Rendered vs. source HTML comparison
  • Hydration and client side routing SEO review
  • Framework specific fixes (Next.js, React, Vue)

hreflang and multi region setup so the right version of your site shows to the right audience.

  • hreflang implementation and validation
  • Multi region URL structure strategy
  • Duplicate content handling across locales

FAQs

A full audit typically takes 1 to 2 weeks depending on site size, followed by a phased fix rollout.
Some fixes I can make directly (schema, redirects, meta); larger architecture changes need your dev team, and I hand off exact specs, not vague suggestions.
No, technical SEO should run alongside a redesign or migration, not after. Site Migration SEO is its own dedicated service for exactly this reason.
Full audits every 6 to 12 months, with lightweight monitoring in between so regressions get caught before they cost rankings.

Ready to talk about technical seo?

A 30 minute call on your business, then a free opportunity check. If I can't move your numbers, I'll tell you and you'll have paid nothing.

Book a Free Fit Call
FreeNo obligationHonest answer either way
Related Services
Analytics & Tracking
If you can't measure it, you can't prove it worked. Clean tracking from day one.
Content Strategy & Writing
Content built around real search intent, for people and for the AI systems reading over their shoulder.